Nzira yekukunda sei Dilemma yekushongedza Paunenge uchigadzira Fenicha yeHotera?

Mabhizinesi emukamuri fenicha yehotera anofanirwa kusimbisa simba rawo rose, kunyanya kutsvagisa kwavo nekusimudzira uye kugona kwechigadzirwa sevhisi.Mumusika uyu wakawandisa, usina zvigadzirwa zvemhando yepamusoro, hazvidzivisike kurasikirwa nemusika.Kuita kwakasarudzika uku hakungoratidzirwe mukusiyanisa, kugadzirisa, mhando, kuchengetedza kwezvakatipoteredza, uye zvimwe zvinhu.Inoratidzwawo mukubudirira uye nhanho yebasa rekugadzirwa kwechigadzirwa.Chete nekugara uchifambirana nenguva kana kufambirana nenguva mukuvandudzwa kwechigadzirwa ndipo panogona kuti kambani iwane maprimiyamu epamusoro-soro uye purofiti.

Yakagadzirirwa hotera yekamuri fenicha mabhizinesi anofanirwa kuenderera mberi nekusimudzira yavo brand management kuziva.Munguva ino yechigadzirwa homogenization, mabhizinesi anofanirwa kumisa ruzivo rwemhando, kumisa rudzi rwemhando, uye kuita basa rakanaka mukusimudzira brand.Kiyi yekuzivikanwa kwemhando ndeye kuti mabhizinesi achinje tarisiro yavo kubva pakukosha kwezvinhu kuenda kune isingabatike kukosha, achienderera mberi achiwedzera kukosha kwetsika yezvigadzirwa nemabhizinesi, uye kugonesa vatengi kushandura.Mutsigiri akavimbika wetsika yemhando yekambani, kufambisa vatengi nebasa uye kuhwina musika.

Nekuenderera mberi kwekuvandudza hupfumi hwemusika, zvipingamupinyi zveindasitiri yefenicha yemuhotera zviri kuramba zvichionekwa, uye mamwe mabhizinesi ari kutanga kutarisana nekubhuroka.Nekudaro, isu hatigone zvachose kupa zvikonzero kumamiriro emusika, kusanganisira kusatarisira zvakanaka, kusakwanisa kufambirana nekuvakwa kwegeji, uye kudhura kwakanyanya.Chete nekubvisa mabhizinesi asina kukodzera kumashure uye mabhizinesi akatanhamara epamusoro anogona chiyero chese cheindasitiri yefenicha kuratidza kukwira kumusoro.Mumamiriro ezvinhu anotyisa akadai, kiyi yemakambani efenicha ndeyekuchengetedza ruzivo rwedambudziko uye nekuenderera mberi nekuvandudza danho ravo rekutonga.

Pakazere, nharaunda iri kuchinja, uye indasitiri yefenicha iri kujairawo shanduko iyi.Nezve shanduko uye yemazuva ano yeindasitiri yefenicha, kunyangwe yanga ichingove iyo pfungwa yekukurukurirana mumakore achangopfuura, kuwandisa, chigadzirwa homogenization, kusagadzikana kukwikwidza, uye kuwedzera mapofu kwagara kuri chinangwa zviitiko.Takatarisana nedambudziko rekushaikwa kwemari, shanduko yemabhizimusi emidziyo yemumba yavewo nyaya ine gakava muindasitiri iyi.Mabhizinesi anofanirwa kutanga kubva pamaonero avo kuitira kuti agadzirise zviri nani mukusimudzira kwemusika.


Nguva yekutumira: Jan-16-2024
  • Linkedin
  • youtube
  • facebook
  • twitter